The Brief
Create an animated logo for a prospective brand of your choice using Adobe After Effects.
Design Forge Studios
I’ve always wanted to create a brand whose brand is, well, creating brands. That’s where the concept for Design Forge came from. You use a forge to create things that endure, Design Forge promises to create a brand that endures.
First Pass
After I had sketched the logo, worked on the animatic, had a fair critique, and drank a sizeable cup of coffee: this was my first pass of the logo.
Finalized Logo Animation
Once I had the motions blocked out in the first pass, I focused on refining what I had and this was the final result. I was very happy with this project, being the first project I created solely in After Effects!